RetailApp’s mission is to help retailers increase sales and enhance margins through the development and deployment of innovative retail technologies.
RetailApp’s vision is to be the leading provider of innovative retail technologies that enhance the in-store experience and provide front-line employees and executives the data needed to be more productive.
The RetailApp™ Senior Management
Gonzalo Almada and Carlos Lerena founded RetailApp in July 2014. They have extensive experience in both the retail and technology sectors. Almada and Lerena began their careers in corporate settings and steadily worked their way up to C-level executive positions before becoming entrepreneurs. This is their second venture together.
Chief Executive Officer
Gonzalo has over 20 years of retail executive management experience. He has expertise in scaling retail operations for leading brands and has managed significant multinational retail businesses.
Chief Operating Officer
Carlos has over 20 years of experience in management and scaling operations. He has experience in enterprise technology sales and has established successful channel partnerships in retail.
VP Operations Latin America
Marcelo has over 20 years in leading and building different Sales and Distribution Teams on Retail and Software Industry in Latin America.
Director of Technology
Tomas has over 16 years of technology development experience. His expertise is in wireless consumer electronics from concept and feasibility, research and development; through design, verification, test and market introduction. His experience includes electrical, mechanical and software integration of technology.
Director of Hardware Development
Gonzalo has over 15 years of computer engineering experience. He is an expert in embedded, real time systems, industrial automation and computational engineering.
Mike has over 15 years of experience in finance and operations. He is the founder of Proximo, LLC, a leading provider of content marketing and training programs to Fortune 500 companies and federal government agencies.