Archive For: Business

Buen Fin 2018: fecha y tareas para que tus ventas sean un éxito

Buen Fin 2018: fecha y tareas para que tus ventas sean un éxito

Cybermonday, Black Friday y otras acciones de marketing que se crearon con la idea de fomentar el consumo. Forman parte de la agenda y la atención de una gran parte de los consumidores finales. En México, este tipo de acciones, se conocen como “Buen Fin”. Se trata de un fin de semana en los que ... Read More
 
Prepping Your Business For Cyber Monday

Prepping Your Business For Cyber Monday

Anyone who works in retail knows that the fourth weekend of November is a landmark occasion for sales. Thanksgiving, Black Friday, Small Business Saturday/Sunday, and Cyber Monday are consistently the largest shopping days in the U.S., with a 2015 report finding that over 135 million Americans plan on taking advantage of the in-store deals and discounts ... Read More
 
Five Trends Shaping the Future of Retail

Five Trends Shaping the Future of Retail

If we could predict the future, we might be more likely to turn to “Back To The Future”–esque betting rather than internet research about new retail trends — but we can’t. Instead, we do the best we can with the second option. Unfortunately, the retail landscape has a billowy dynamic: It can seem calm one ... Read More
 
How Technology Is Transforming Retail

How Technology Is Transforming Retail

The retail landscape is fluid, changing in response to each new technology. Its direction is limited by more than new technologies alone, however. Established models will be slow to change, if they change at all (think about how impossible it has been to incorporate the metric system in the United States, and you’ll get an ... Read More
 
Best Practices for Success in Retail

Best Practices for Success in Retail

Many big name retailers are collapsing, others are sailing smoothly, and a few more are actually growing. The market changes, and those too slow to adapt to new demands and standards lose business. The businesses who keep pace are those that successfully utilize big data and data analytics effectively. Oftentimes, specializing in whatever Amazon does ... Read More
 
Infographic: Brick and Mortar Retail Trends for 2018

Infographic: Brick and Mortar Retail Trends for 2018

Although ecommerce is certainly leading the game in retail, brick-and-mortar stores are far from death. In fact, the National Retail Federation has found that the number of physical retail stores grew last year by 4,000 in the U.S. Check out this infographic for more details, including trends for the industry in 2018…
 
How Retailers Are Working to Compete with Amazon

How Retailers Are Working to Compete with Amazon

In the world of retail, Amazon is the pack leader sporting a visible from space target on its back. The changes Amazon has made to the retail landscape has the old guard dying off, this is highlighted by companies like J.C. Penny, Sears Holdings, and Toys R Us closing stores left and right. For those ... Read More
 
iDEXO: New co-innovation institute between startups, entrepreneurs and the corporate world reaches the market

iDEXO: New co-innovation institute between startups, entrepreneurs and the corporate world reaches the market

Today, a new initiative to promote entrepreneurship and innovation comes to market: iDEXO, a non-profit institute that aims to connect startups, entrepreneurs and developers to large companies in search of new business solutions. Created as an open innovation platform, the project aims to identify innovative ideas that have potential for adoption and exponential growth, give ... Read More
 
How Retailers Can Use Data Analytics to Succeed in 2018

How Retailers Can Use Data Analytics to Succeed in 2018

The first day of trading at Wall Street has kicked 2018 off to a much stronger start than was expected, but not a terribly sturdy one. This is largely due to everybody having a better Christmas shopping season than had been expected This doesn’t mean that everyone is in the clear. Over 20 different retail ... Read More
 
How Big Data Influences Retail Success

How Big Data Influences Retail Success

Big Data has been both loudly and quietly changing the retail landscape. Old models are presented with new challenges with which they cannot keep pace without making changes, and new models are rapidly developing to both push e-commerce forward and streamline the face-to-face retail experience for consumers. For those who take advantage of these new ... Read More